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This is the blog for professional photographers, and those who aspire to be. Our aim is to help professional photographers build long-term, sustainable careers.
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How to talk about products? In a nutshell, in your own voice, with conviction! Let's start by saying there are three aspects to this: Talking about products. Sharing about products. Believing in products. Talking  about products We'll be brief because we've covered this in a separate article, about how to sell more without being  "pushy" or "sales-y". Photographers who  love  selling probably don't need our help, so it's addressed mainly to those who're shy about it — which is possibly most of us. In that article we discuss how to build "talking about products" into To View More >>

This entry was posted in Marketing by Alexandria Baugh

Q: How do customers know what your images will look like on their home or office wall? A: Set up "display images" in your Print Shop showing your artwork in different settings. Q: Print Shop makes setting up display  images  easy, but how to create the images themselves? A: Stock Images are a great way to encourage sales by showing potential customers your images on display. Here we list five resources you could use. Whether you need a high level of customisation, or just an app to do it for you, there are options for everyone.  Disclaimer: To View More >>

This entry was posted in Product Updates by Alexandria Baugh

Updated December 13. We think four words describe Studio Albums — simple, affordable, contemporary, speedy! They've generated a lot of excitement, and had us thinking hard, s o here’s what we mean by Studio Albums, and where we’re going with the range. Watch out for introductory offers, coming soon. Contemporary Don’t get us wrong, we love the grandeur of a large album — but there’s no denying the appeal of smaller sizes. With Studio Albums we’re embracing the trend with two new size, 9x9 and the gorgeous 12x9, our new favourite. To View More >>

This entry was posted in by Alexandria Baugh

Time is a valuable resource in any business, but especially photography. With that in mind, it makes sense to make the most of it, and to ask yourself, can I do things more efficiently? If I could outsource something, should I? Is what I'm doing even necessary? Here are four ways to optimise your time and make the most of every shoot. 1. Outsource Ask photographers why they got into portrait and wedding photography and they'll say how they love photography … or telling love stories … or connecting with clients on their special days. Not many say To View More >>

This entry was posted in Marketing, by Victoria Hollings

Photographs are the most personal of gifts! Talking about Christmas and the holidays in October seems a little weird, but the holiday season does seem to start earlier every year – and when it comes to marketing, it pays to be prepared. The festive season is a great time to promote yourself to existing customers. You've spent all year taking photographs, so why not maximise the profit on each shoot with online galleries, product sales and special offers? We spoke to retiring Queensberry account manager Michelle about her tips for holiday promotions, and marketing pointers To View More >>

This entry was posted in Marketing by Victoria Hollings

Did you know that we offer free album design and basic colour correction? But ... our holiday season deadline is fast approaching! Our trained designers are experts at weaving stories from a wedding's worth of images. They're experts at designing our more complex Duo and Musee albums too, leaving you to do what you love and do best – take photos. When Queensberry designs your album, both you and your client will be able to request changes from the comfort of your computers with our Workspace  album proofing system. We know the holiday season can be very busy for you, so To View More >>

This entry was posted in , by Victoria Hollings

There's no substitute for display samples that your customers can touch and feel, but you can give your clients a wider "trade show experience" in your marketing materials and website with our new stock image downloads. They're free to use anywhere you're selling. Download our PSD layouts, add your own imagery to our layout shots, and you'll have a virtual product complete with your own photography! Maybe you can even help your clients envisage their purchase by using images from their own shoot. It's quick and easy in Photoshop, and we'll To View More >>

This entry was posted in Marketing by Alexandria Baugh

Whether you're just starting out, looking at a supplying Queensberry albums or wanting to expand your offerings, you might find yourself thinking about cost; the cost of a product, the value for money, the experience your client will have when they receive a high quality, hand-made product. You can get an instant cost estimate for books and albums — in fact all our products — using our price calculators in Workspace. You can view and compare prices on screen, and even print a PDF.  You'll find the calculators under Prices in the main Workspace navigation. Select To View More >>

This entry was posted in , by Victoria Hollings

Isn't technology great? A decade ago "photo books" were a wonder. I can create one-off books! Printed on both sides! Like a glossy magazine! We loved them too, and launched Q Books in 2010. But now photo books are … just a glossy magazine! Commodity products with prices to match. Mostly sold direct to consumers, meaning very little value in them for photographers… Something for people who get their photography on a flashdrive. Q Books still look great, as beautifully printed and bound as our albums, but for a couple of years the trend has been To View More >>

This entry was posted in by Alexandria Baugh

Last week we shipped the very first real live order for our new medium-weight lay-flat Q Books. Not a prototype, not a concept drawing or trial album, but our very first, real live order. These lay-flats were just a part of our 2015 launch, our biggest in years, with new cover materials, new panoramic flushmounts and much more. We showed them first at WPPI and SWPP, but despite our own excitement and the enthusiastic response, we’ve resisted shipping the lay-flats until now. Why? To make them perfect they needed a little extra love, so we went back to the drawing board. The last To View More >>

This entry was posted in by Sonya Baugh